01
品牌视觉全案
Brand Visual Identity System
Brand Strategy
Visual Identity
Brand System
2024Visual Identity
Brand System
VIEW PROJECT ↗SCROLL↓
VIEW PROJECT ↗022024
AI Drive：IP全流程设计
从单次创作升级为系统化品牌资产生产
提升品牌亲和力 200%AIGC辅助全流程提效 60%
ROLELEAD DESIGNER & PROJECT COORDINATOR
RESPONSIBILITIESIP operations planning · Lead visual design · AI-driven IP scenario design · Cross-team collaboration
03
营销全链路设计
Integrated Campaign Design
Campaign Strategy
Visual System
Conversion Design
2024Visual System
Conversion Design
04
动画 TVC 设计
Motion & TVC Design
Creative Direction
Motion Design
Film Language
2026Motion Design
Film Language
05
插画设计与其他
Illustration & Selected Works
Illustration
Art Direction
Selected Works
2018—26Art Direction
Selected Works
06
ARCHIVE
Personal Archive
Experiments
Visual Notes
Selected Moments
2016—26Visual Notes
Selected Moments
